For the first time since the UAE’s founding in 1971, the Emirates resolved to recognize Israel’s sovereignty in 2020, clearing the way for both countries to formalize relations. By doing…
For the past three months, the world’s economy has been at the mercy of a global health crisis. The COVID-19 pandemic has reduced business activity to the minimum, and companies…
Before the current global health crisis, opening a business bank account in the UAE from a foreign country was a huge challenge. With COVID-19 and the resulting lockdowns, it is…
Of the many tools that Facebook has created, Facebook pixel is one of the most impressive in recent memory. Pixel allows you to monitor the success of every Facebook add…
Dubai is fast becoming one of the trendiest cities in the world. With a fast-growing and diverse population, the culture scene in the United Arab Emirates’ biggest city now rivals…
Picture yourself as an ordinary person coming home and wanting to access social media. You come home and you’ve started scrolling through your news feed. Your brain is turned off…
The Facebook boost button is one of the largest mistakes that business owners today are making when it comes to their Facebook advertisements. Through my work with medium and small…
In 2018, the Abu Dhabi Department of Economic Development announced the launch of its Dual License Initiative. The scheme enables companies in the region to carry out business operations in…
If you are still fairly new to social media marketing, one of the areas that you will need to master in order to see success, comes with Facebook. It’s difficult…
There are many businesses that are just getting started with the process of advertising and they think that they do not need to add any of their marketing budget into…
